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The Pet Professional GuildThe Pet Professional Guild is a professional membership organization representing pet industry professionals who are committed to force-free training and pet care philosophies practices and methods. Pet Professional Guild Members Understand Force-Free to mean: No Shock, No Pain, No Choke, No Fear, No Physical Force, No physical Molding, No Compulsion Based Methods are employed to train or care for a pet.
Find a recent Blog
- The Right Touch
- Emotion or Reason: Influencing Clients!
- Using C-BARQ as an Assessment Tool
- Pet Professional Guild publishes open letter to pet industry associations on the use of shock
- Thoughts on the Controversy over “A Dog’s Purpose”
- Finding the Underlying Cause for Barking
- Dominance in Canine Behavior: Reality or Myth?
- Transparency in Training and Behavior
- Latent Learning: The Original Definition
- The Words We Use!
- Pet Professional Guild Releases Schedule, Opens Registration for 2017 Summit
- Marshmallow Tests for Dogs
- Insecure Teenage Dogs at the Off Leash Park
- Pet Professional Guild announces scholarship program for members to further force-free education
- Words Matter
Author Archives: Drayton Michaels
Some pet dog trainers that are either using aversive methods or some that call themselves “balanced”, and use a combination of both aversive approaches and food rewards, may carry the notion that positive reward based trainers are against them personally, … Continue reading
The profession of companion, or “pet” dog training is one that requires little more than the willingness to do it and promote oneself. There is no licensing required. Let me state right up front that given the appalling lack of … Continue reading
Misconception #1 – Feeding a dog when they are barking or fearful reinforces the fear. Absolutely not true. You can only cause more fear by implementing more fear or pain. Fear trumps food, so if the dog is taking the … Continue reading
Recently there was a great blog posted to the Pet Professional Guild called Why Prong Is Wrong. I am a big fan of the author, Diane Garrod. Diane is an awesome positive dog trainer, behavior consultant and one of the … Continue reading
Making things up to control the environment is a large part of how the brain functions for animals and humans. Research into both animal and human cognition has shown that when there is stress in the environment that may lead … Continue reading
Dogs bite because they have teeth is a saying among dog trainers. It is not said in the spirit of sarcasm, though in some benign cases it could be applied, it is said in an attempt to remind people, all people … Continue reading