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The Pet Professional GuildThe Pet Professional Guild is a membership organization representing pet industry professionals who are committed to results based, science based force-free training and pet care. Become a steward of the science based, results based force-free message, philosophy and training practices1
Find a recent Blog
- Does a Deaf (and Blind) Dog Need a Hearing Dog Buddy?
- Animal Abuse Harms People Too
- Higher-Order Conditioning: Did it Happen To My Dog?
- Thunderphobia in Dogs
- The Science of Force-Free Learning: How Our Pets Learn!
- Clicker Training for Cats (4/6)
- A Change in Routine Can Be a Shock to the System for Dogs too
- Teach Old Dogs New Games
- Give Me a Break!
- Quality of Life for Blind/Deaf Dogs
- Why Every Cat Needs a Place to Hide
- The Opposite of Force
- Zoophilia*: A Hidden Horror for Animals
- An Open Letter to Veterinarians on Referrals to Training and Behavior Professionals: Recommended Best Practices
- New Puppy – What Now?
Category Archives: Business Development
Written by Niki Tudge There is much chatter within the pet industry about transparency, competency and accountability amongst professionals. So let’s look at each of these individually and what they mean. 1. Transparency to me implies openness. Are you … Continue reading
The Pet Professional Guild and force-free training are on my mind on a daily basis and I often think about the trainer certifications I have worked for. I have always been introspective and try to understand things on a deeper … Continue reading
Humans and dogs love to play together; from recent research, it seems that this shared love for play has been a key element in shaping our close bond. While there is still a question as to whether shared play creates a … Continue reading
Some time ago I engaged in an online conversation with a dozen or more force-free trainers and the subject of professional certification came up. Most of the trainers had CPDT-KA credentials and some were considering letting them lapse because they … Continue reading
by Niki Tudge What Is Marketing? The purpose of a business is to create and maintain satisfied and profitable customers. Customers are attracted and retained when their needs are met. This is a function of marketing. Marketing is often … Continue reading
by Niki Tudge Numbers! Numbers! Numbers! Wherever you go, you are bound to see numbers. Addresses, license plates, phones, prices and of course, money! Numbers connect us all to each other in many more ways than we might imagine. Our … Continue reading
by Niki Tudge One of the hardest parts about getting organized is sorting and sifting through all the “stuff”. But all this “stuff” can cause distractions and take up valuable space. When you find yourself among stacks and piles of … Continue reading
A basic strategic marketing plan is paramount as a small business owner, no matter how good you are at what you do, says Niki Tudge First published in “Barks From The Guild” (Spring 2014), the official publication of The Pet … Continue reading