Tag Archives: advocacy

Project Trade: Economics 101

In the spring of 2016 The Pet Professional Guild rolled out Project Trade, an “international educational advocacy program promoting the use of force-free pet equipment by asking pet guardians to swap choke, prong and shock collars” (1). In return for … Continue reading

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Pet Professional Guild Launches Worldwide Advocacy Program

Project Trade encourages pet owners to exchange aversive training devices for discounted force-free training services provided by PPG members Tampa, FL – The Pet Professional Guild (PPG) has launched Project Trade, an international advocacy program that encourages pet owners to … Continue reading

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The Arrogance of Punishment

As a professional force-free dog trainer I often hear dog owners use the term “punishment” and understand it from their perspective as a word in common use. Webster’s dictionary: 1 the act of punishing; 2 a. a suffering of pain … Continue reading

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Distinguishing Ourselves as Force-Free Professionals

Some time ago I engaged in an online conversation with a dozen or more force-free trainers and the subject of professional certification came up. Most of the trainers had CPDT-KA credentials and some were considering letting them lapse because they … Continue reading

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